Designing A Custom Flags Can Fun!
That’s especially the case when you work with The Flag Makers. We can recreate literally any image on any one of our flag products. We even allow you to use our online flag designer to see what your flag will look like before it arrives on your doorstep!
Unfortunately, just because designing a custom flag is fun doesn’t mean it’s easy. The whole point of using custom flags is to advertise your business. If you don’t design the right flag, you won’t get nearly as much brand exposure as you should.
A flag should look good, but it should also effectively market your business. With these tips, you’ll make sure that’s the case, whether you’re decorating for an awards dinner, an outdoor event, or a trade show.
Choose the right product
At The Flag Makers, we offer a wide range of flag products for every application you can imagine. Our flag products include:
- Custom rectangular flags that can be hung on a traditional flag pole
- Polyester mesh banners that are perfect when used on parking barriers
- Point of sale flags that can bring attention to a business on a crowded sidewalk
- Banner flags that demand attention by flapping in the wind
That’s not all! You also have your choice of more untraditional products like table covers, cape flags, advertising tents, and much more!
Having so many choices is a good thing, but it can also cause problems. It means you must think carefully about exactly what you want out of the flags you order. For example, a table cover is a good choice for a trade show, but you probably won’t have a use for it when you return to the office. A banner flag can be used at a trade show, but it can also be used outside a physical location. It’s important to think carefully about what flag would work best in your unique situation.
Keep your design consistent with other branded materials
Once you’ve decided on the right product, you have to make sure you design it properly. That means making sure the design is consistent with other branded materials.
A custom flag from a professional flag maker is not the time to try out a new color scheme or a different version of your logo. Branded materials only work if they are recognizable, which means the colors and the design of your flag should fit in with the branding guidelines of your business.
In addition, you should make sure you don’t overcrowd your flag with images, writing, and colors. It’s much better to keep things simple. You want people glancing at your flag to be able to tell who you are and what you do in just one or two seconds. If looking at your flag requires any more time than that, people will move on without recognizing your brand.
Customize products for special events
It’s always a good idea to have a few flag products on-hand that can be used for a variety of different purposes. A generic sale banner can be used again and again, as can a table cloth that features your business logo or name.
However, you shouldn’t discount the idea of creating one-time products for special events. These kinds of products feature the name of the event or other defining features that wouldn’t make sense for you to use in other applications.
Although it may not seem like a good use of your money, personalized items are a great way to stand out from other businesses, and they can be a great way to connect in a genuine way with your target audience. For example, a product that outlines your support of environmental causes may not come in handy very often, but it will be an effective way to promote your business at an eco-friendly celebration.
From custom banners that feature your logo to traditional flags that can be flown nearly anywhere, there are so many great ways to use custom flags to promote your business! Just make sure you follow these tips to create a design that promotes your business effectively.